If a CD is round why we need to print on it as it was page of paper?

This was (probably) the question DYMO engineers were asked and they developed new way of printing on CD – just spin the media and print on it

The result is:

dymo printer

Dymo DiskPainter

With this product they introduce new measuring format dpi/min and their firs product is intended to have 600 dpi/min which means 1 cd per 60 sec.

Expected price tag is: ~$280

One cartridge will last 100 CDs.

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